Promote gated offers to closed consumer groups

Access millions of verified shoppers who are part of Pion’s consumer communities, Student Beans and Beans iD

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Trusted by these brands and many more...

Why marketing teams love Pion's marketplace

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Addressable market of 1 billion high intent customers

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Tap into a vast pool of ready-to-buy customers that are browsing our marketplaces

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Offer gated discounts

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By targeting specific consumer groups, you can build loyalty and drive engagement among certain demographics and ensure your offers are only used by verified users - across 10 valuable consumer groups

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Suite of marketing to amplify performance

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Leverage our comprehensive suite of marketing tools to promote your offers to your target groups, we provide the resources you need to reach them

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Leverage demographic seasonality

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Ensure your discounts are timely and relevant by tailoring them to key calendar moments for your demographic

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Student insights to optimize campaigns

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Access rich customer data on student behavior and preferences, enhancing your customer CRM segmentation and retargeting to increase performance

Ways to get involved

Target multiple communities

We verify users from a wider range of high-value demographics; student, graduate, healthcare, military, first responders, teachers, parents, low income, charity workers and people who have registered with health conditions or impairments

We verify users from a wider range of high-value demographics; student, graduate, healthcare, military, first responders, teachers, parents, low income, charity workers and people who have registered with health conditions or impairments

Discount and competition listing

List your offer on our marketplace and attract the attention of millions of verified users who are at their closest point of conversion

List your offer on our marketplace and attract the attention of millions of verified users who are at their closest point of conversion

Promoted placements

Maximize your brand’s visibility through promoted placements within our marketplace, both on web and app, ensuring you capture the attention of high-intent users to drive more conversions

Maximize your brand’s visibility through promoted placements within our marketplace, both on web and app, ensuring you capture the attention of high-intent users to drive more conversions

Email and Push

Leverage our emails, newsletters and push notifications to target specific audience segments. This targeted approach helps you build deeper connections with customers and keeps your brand top-of-mind for consumers

Leverage our emails, newsletters and push notifications to target specific audience segments. This targeted approach helps you build deeper connections with customers and keeps your brand top-of-mind for consumers

Targeted campaigns

Take advantage of our first party behavior and purchase data to improve your segmentation and re-marketing

Take advantage of our first party behavior and purchase data to improve your segmentation and re-marketing

Target multiple communities

Discount and competition listing

Promoted placements

Email and Push

Targeted campaigns

100%
Coverage of consumer group members
100+
Countries
30+ million
Number of
campuses
1+ billion
Consumers we
can reach
3,500+
BRANDS
You're in good company
3,500+
global brands
trust Pion
FAQs

Got questions about marketplaces?

What is the marketplace?

Marketplace is a dedicated platform where we share exclusive discounts and offers from various brands to different closed consumer groups

Who can access these marketplaces?

Our marketplaces are accessible to verified members of specific groups; students, graduates, healthcare, military, first responders, teachers, parents, low income, charity workers and disability. Verification ensures that only qualified individuals can access the exclusive discounts and promotions. These consumer groups are currently only available in the UK, US, AU, CA & IE. In-store and app discounts are currently only for Student Beans users.

What are the benefits of offering discounts on Student Beans marketplaces?

Offering discounts on our marketplaces allows your brand to attract and engage with highly targeted and verified consumer groups. This can lead to increased brand loyalty, higher conversion rates, and enhanced customer lifetime value.

How can offering discounts help my brand?

Discounts can drive traffic to your site, boost sales, and improve customer retention. By providing exclusicve offers to targeted groups, you can create a sense of exclusivity and appreciation, encouraging repeat business and positive word-of-mouth.

How do we set up discounts on the marketplaces?

Setting up discounts is simple. Our team will guide you through the process, from creating your offer to setting up the verification requirements. Once your offer is live, it will be promoted to the relevant consumer group.

Can we customize the discount offers?

Yes, you can customize the discount offers for different CCGs

How large is the audience for these marketplaces?

Audience size varies per marketplace, but your brand can be rest assured every consumer than uses a discount is a verified member of that consumer group

How does the verification process work?

Check out our verification page to understand more about our verification technology here

Speak to an expert

Speak to an expert