From January Loan Drop to Freshers, Cyber to Christmas, it can often feel difficult to keep up with Gen Z campaigns. But this isn’t a bad thing - it means that there are countless touchpoints for your brand to connect with consumers.

To help you stay ahead, we’ve pulled together our Gen Z marketing campaigns calendar 2024. It’s your one-stop shop for key moments, dates, themes, and campaigns in the US and UK.

Download your calendar now to plan, prepare and supercharge your marketing strategies!