Want to set your freshers marketing strategy off with a bang? Ready master your back to school marketing and secure the spend of college students?

We've got you covered with our super handy freshers campaign planner with an editable campaign template!

With an enormous spending power, today’s university students are tomorrow’s loyal customers. In other words, freshers is THE perfect time for your brand to start building lifelong relationships with Gen Z.

Did you know:

• 67% are spending to prepare to return or start at college or university.
• 40% of students say they’re likely to trust a brand that actively supports students during freshers.
• 73% of students would trust a brand more if a brand partnered with a student discount provider during freshers.

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Download your free template to learn:

• What the freshers season is all about — and why it matters.
• Inspiration from a leading brand’s freshers campaign.
• How to boost customer satisfaction and secure student loyalty. 
• Top tips for promoting your brand, such as running a student discount program and offering exclusive deals. 
• An editable campaign planner template.

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