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Pion Infographics

Game-changing tactics to level up your marketing

Image of a Gen Z female stood at a train platform using her cell phone
Customer acquisition and CRO

Avoiding the cold shoulder periods: How the travel industry can secure year-round student sales

From addressing key challenges to understanding the peak seasons for travel, this infographic is travel brands’ go-to for boosting sales with Gen Z shoppers.
Izzy Hall
November 7, 2024
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A Gen Z woman browsing in a grocery store aisle.
Youth marketing

US Black Friday and Cyber Monday: Spending retro

Infographic looking at US student spending habits from the 2023 BFCM season and looking ahead to Black Friday 2024.
Izzy Hall
July 3, 2024
A young woman in a red jacket and a white hat, smiling at Christmas market with her eyes closed
Youth marketing

Festive 2024: US spending retro

An infographic looking at US student spending over Christmas 2023 and sharing tips and strategies ahead of the 2024 festive season.
Izzy Hall
July 3, 2024
A young woman in a fur coat holding a sparkler, smiling at the camera.
Youth marketing

Christmas 2024: UK spending retro

An infographic looking at Gen Z's spending habits last Christmas and exploring how brands can use this to supercharge the festive season this year.
Izzy Hall
July 3, 2024
Group of Gen Z-ers looking at social media on a smart phone
Social media, influencer and creator marketing

Social media and Gen Z

Unpack which social platforms Gen Z are using, what they're using them for, and key stats you need to know
Izzy Hall
July 3, 2024
Three Gen Z friends sit on the grass under a blue sky with white clouds, holding bottled drinks and smiling. The person on the left wears a pink hat, the middle one rocks sunglasses, and the one on the right sports a blue shirt.
Youth marketing

Freshers 2024: Spending, trends, and top tips

Today’s students are tomorrow’s spenders. ‍In this infographic, we’ll be looking back at 2023, dissecting the data, and exploring the future of freshers.
Izzy Hall
July 3, 2024
A stylish Gen Z woman in a black dress and hat, posing confidently in front of a wall.
Youth marketing

Black Friday and Cyber Monday 2024: Spending retro

Infographic looking back at 2023 spending data and sharing key tips and tricks ahead of Black Friday and Cyber Monday 2024.
Izzy Hall
July 3, 2024
A woman applying makeup in front of a mirror, enhancing her beauty and getting ready for the day.
Customer acquisition and CRO

Health and beauty spotlight: Gen Z spending and the rising cost of living

What impact is rising inflation having on the amount students are spending on health and beauty products?
Victoria Owen
July 3, 2024
Three female Gen Zers having fun with a shopping trolley
Youth marketing

It's time to head back to school

Pion's back to school infographic tells you exactly how to capture student spending this back to school season
Victoria Owen
May 30, 2024
Three young Gen Z women standing side by side with shopping bags, each looking at their smartphones while dressed in trendy, layered winter clothing and wide-brim hats. A green garage door serves as a background.
Youth marketing

Gen Z ain't loyal... or are they?: The loyalty paradox

An infographic exploring Gen Z's spending and loyalty habits and how brands can capture their spend.
Izzy Hall