The secret to capturing Gen Z loyalty
This Pion webinar brings together thought leaders and cutting-edge research for a deep dive into what loyalty looks like for today’s young consumers.
The secret to capturing Gen Z Loyalty
WATCH ON DEMAND
In today’s world, loyalty is everything, right?
It’s the golden currency. The most precious one. The final phase of love in a relationship.
It’s also a highly sought-after concept.
Loyal customers become long-term ambassadors. Happy loyal customers? They’ll shout about you from the rooftops.
However, when it comes to creating loyalty, a challenge presents itself. Just like that promise you made to yourself to run three times a week, it's easier said than done.
Luckily, we’ve got the solution (and the data) to equip you with success.
This exclusive Pion webinar brings together thought leaders and cutting-edge research for a deep dive into what loyalty looks like for today’s young consumers.
Lead Speaker
Why attend?
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Why attend?
- Getting to know Gen Z. Who are they, and what do they actually care about, beyond the buzzwords? Which brands Gen Z are the most loyal to, and why.
- Understand the power of community building and thoughtful marketing
- How to use social media to find Gen Z. Where they are and why Gen Z loves personalized experiences, and how you can deliver them.
- Trends to watch. How to stay relevant as preferences evolve.
Who should attend?
For brands, marketers or creators, this session is for everyone.
Speakers
Eshita is the Founder and CEO of the award-winning app By Rotation, the world’s largest shared wardrobe available in the UK and US.
She is a product and customer-obsessed CEO and investment professional with over 6 years of experience. Eshita is a global citizen, proud immigrant and “third culture kid” (India, Singapore, US and UK). She is passionate and solutions-oriented about the climate crisis, particularly by how every individual can play a part.
She lives between London and New York City.
Anya Jackson is a Partner Marketing Associate at Yonder, a lifestyle rewards credit card on a mission to empower people to build financially rewarding lives.
Previous to Yonder, Anya completed a Marketing Internship at the dating app Thursday as part of her time at the University of Bath, where she studied Politics with Economics and completed a Masters in Management. She is passionate about creative marketing strategies that get people talking, as well as empowering women to feel more comfortable discussing their finances, bridging an age-old gender divide in this area.
Alexandra is Senior Content Executive at Pion, working on blog content, social media content and with the wider insights team for long-form guides and reports. She is a digital native with a background in content marketing and a passion for all things Gen Z.
Her simple pleasures include Radio 4 in the morning, old X-Factor auditions, pop culture trivia and drinking her body weight in Diet Coke.
Session highlights
Don’t miss this webinar! The secret to capturing Gen Z Loyalty
WATCH ON DEMAND