Having a tight-knit, trusted community is something every brand wants to have. It’s something every marketer wants to tap into. It’s the Holy Grail of youth marketing.
But what’s the secret to building a strong community? And how can brands do it authentically?
Join us for this exciting LinkedIn Live, where we sit down with a panel of industry experts to discuss why aliging Gen Z’s values should be at the heart of marketing and social impact strategy, and how you can achieve success.
Host: Izzy Hall - Senior Content Marketer at Student Beans
Panellists: Roxanne Nejad - VP Marketing, Cleo AI
Tyy Anton - Founder of Gen Z Engagement Agency, CareerPathPro (formerly Dentsu)
Grace Miller - Head of Failure and Experimentation, Steven Bartlett & The Diary of a CEO
Top themes include:
💡 Which channels are best for fostering and growing a community
💡 What tactics are best for community engagement
💡 Best practice, including podcasts, social activations and IRL events