Simply Cake Co

Background

Simply Cake is on a mission to get people eating delicious cake and even better, it’s delivered straight to your door! They wanted students to know how convenient and affordable Simply Cake was, so launched a partnership with Student Beans, Pion’s student verification technology.

Solution

With the help of our social extensions team, Simply Cake spread awareness of their great offers across Facebook and Instagram. Their main KPI was boosting traffic to their offer page and with the bright imagery & enticing offer, they were successful in reaching 163.3k impressions and over 1k clicks!

Results

68.4K Reach

1.3K Clicks

0.85K CTR

163.3K Impressions

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"We knew we wanted to target Gen-Z but weren’t sure how to do it - Student Beans social extensions was the perfect way to get our message across to the right audience. Utilising the Student Beans reputation boosted our own brand awareness and resulted in a huge 163k impressions - we’re thrilled!"
Susie Lemon, Founder

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